Case Study

Finlock Property Investment

Finlock Property Investment provides fully managed UK property investment opportunities for both UK and international investors.

THE OBJECTIVES

Generate high-intent leads interested in UK property investment opportunities while ensuring all prospects were financially qualified.

Operate on a cost-per-lead model, where ad spend was fully managed, and only high-quality leads were delivered.

Maintain a strong lead-to-sale conversion rate by ensuring all leads met key investment criteria, ultimately driving a profitable ROAS from sales commission.

THE APPROACH

Ran Meta ads with a combination of statics, EGC video content, and virtual sales letters.

Directed traffic to a custom-built multi-step funnel to qualify leads based on budget, investment objectives, and timeframes.

Implemented an automated phone number validation system to ensure only live, working numbers were delivered.

A/B tested and iterated all parts of the funnel to refine lead quality and conversion rates.

THE RESULTS

x

5

ROAS from sales commission on these leads

+

9%

conversion rate from prospect to lead

<

10%

dud’ lead rate, showing the high quality of leads

Superb experience, highly recommended. Having used 2 agencies previously with very disappointing results, we were starting to lose faith in being able to produce good quality online leads. I am delighted to say Adbetter have absolutely saved us!

They reliably provide us with a steady stream of well qualified, high quality leads every month and our conversion rates have skyrocketed.

They are a great team, a pleasure to deal with, prompt, professional and efficient. We are a very happy client!

ED SCOTT, FOUNDER
FINLOCK PROPERTY INVESTMENT

Interested?

LET’S DO IT.

01

BOOK YOUR DISCOVERY CALL On an initial call we dig into your business to make sure we understand your current strategy, performance & goals. We establish & agree objectives and KPIs to measure success.

02

Get Your Free Audit & Proposal We deep-dive into your historical marketing data and outline a 90 day phase 1 strategy & action plan designed to hit objectives quickly and scale aggressively.

03

Launch With Us We’ll get to work right away and have your first campaigns live within 2 weeks. Nothing goes live until it is reviewed and approved by you to ensure it is on-brand.

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Adbetter Ltd
6-7 St Cross St
London
EC1N 8UB

Adbetter Ltd
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